Data analysis might help you stay ahead of the competition. Business intelligence entails gathering all available data, processing it, and evaluating it at a speed that man could not achieve without the assistance of artificial intelligence (AI).

According to a recent report from 360Suite, 26% of all firms are already utilizing BI. Expect to see several smaller organizations embrace BI and the many benefits garnered from using it as enterprises in all industries embrace greater technical improvements.

Companies can benefit from BI in a variety of ways. We’ll look at a few ways Business Intelligence could improve your business in 2022 and beyond in the rest of this post.

Here are some ways BI might change your business for the better in 2022 and beyond.

  1. Create a fantastic customer experience

    Your brand’s customer experience (CX) may make or break it. The first step in standing out from the competition is to ensure that you are satisfying the needs and expectations of your customers.

    Computers can evaluate data, such as previous order history, to assist you in determining your clients’ demands. You have a lot better chance of engaging the user if you predict what they want before they demand it.

  2. Boost security

    Almost every month, the news reports on some kind of major data breach in which hackers acquired access to confidential information. You don’t want to jeopardize information that your clients entrust to you.

    You might have to keep data in the cloud so that your mobile workers and salesmen can access any information they need quickly. Many security risks arise as a result of easier access.

    Cloud storage, on the other hand, is perhaps one of the safest methods to save data. Microsoft, for example, spends over $1 billion each year to keep its cloud storage secure and invests in other safeguards as well. Using a third-party vendor may be a better option to protect your data from hackers.

  3. Smart ordering

    Have you ever had too much inventory and had to heavily discount it in order to sell it? Leveraging BI, you can keep track of what products sell, receive alerts when a popular item runs out, and make predictions about which new products will sell the fastest.

    Your e-commerce store, invoicing, customer files, and other databases should all be integrated with inventory software. The better your systems are integrated, the better the computer can generate predictions.

  4. Speed shipping times

    Consumers have become accustomed to speedy delivery thanks to large online merchants like Amazon and Walmart. Smaller businesses may find it difficult to keep up, but one way to reduce delivery times is to get orders out the door as soon as possible.

    Utilize BI to submit orders right away to pickers, who will load a box and allow the computer to determine the optimum shipping option according to weight and contents. You might even save costs if you set the proper parameters in the software so that it chooses the quickest but cheapest delivery mode.

  5. Follow local government regulations

    According to the latest BI & Analytics Survey, data governance was rated 6.9 out of 10 by business owners. Keeping up with all of the regulations and accreditations, on the other hand, might be difficult.

    Thankfully, business intelligence can help you keep track of whether you’re on course with your stats and completing any necessary training. You can establish automated reminders to reach certain milestones by specific dates if you have a certification forthcoming.

    According to regulations such as the General Data Protection Regulation (GDPR), companies ought to have a strategy in place for how they handle data. Business intelligence is the most effective method to keep track of all data and guarantee that you only keep what you need.

  6. Save money

    Businesses make money by buying at the lowest possible price and selling at the highest possible price. Computers can assist you in keeping track of the prices of the raw materials or wholesale goods you purchase. You can check to see whether a competitor sells the product for a lower price and if you have any room for negotiation with your vendor.

    Employ BI to build cost models to uncover areas where you’re overspending. Understanding the subtleties of your company’s operations allows you to make quick changes that will help your company’s financial performance.

    You can also lookup global statistics to see how it affects your supply chain. During the COVID-19 outbreak, some businesses discovered that their standard suppliers were unavailable. Those who have business intelligence in place were better positioned to plan ahead and order ahead of time, as well as optimize trade flow.

    You can also use AI to calculate currency exchange rates, tariffs, and other variables that you may not have remembered. Companies that conduct any form of business outside of their home country reap huge benefits from BI.

  7. Automate the invoicing process

    One of the most pressing concerns for growing businesses is cash flow. As your business gets older, you may notice that you have a lot of unpaid invoices. You can automate invoicing and notifications with BI to ensure that customers that owe you payments don’t fall between the cracks.

    Because everything originates from the database, you’ll find fewer errors. You may also set up the system to notify you if someone lags behind and does not make up the difference, allowing you to cease shipping goods without payment. Set up system-wide notifications to notify all departments about the delinquency.

  8. Enhance competitive and market intelligence

    With the proper use of data and the conversion of data into actionable insights, business intelligence may help firms gain a competitive advantage.

    BI systems make data available to authorized users and enable them to communicate with competitive intelligence from a single, secure, and centrally managed data center. This enables businesses to make more strategic decisions by allowing them to obtain information quickly and efficiently.

    Just as it can be used to improve competitive intelligence, BI software can be used to gain market intelligence and data can be analyzed more effectively with BI tools. Identifying customer insights, purchasing trends, tracking customer behavior, and projecting market trends are all part of this.

    Businesses can become more responsive to market developments if all of this information is available from a single central location. This enables business owners to plan out their manufacturing unit. They can improve the efficiency of their production process and cut down on waste. If you can utilize BI wisely and successfully, it can help you increase market intelligence in a variety of ways.

  9. Introduce a successful business model

    When your business has all of the data, market insights, consumer buying behaviors statistics, and competitive market strategy, it’s natural to focus more on making your business model more sustainable and result-oriented. BI aids in the analysis of your company’s own data as well as the consideration of all external business data.

    Have you ever wondered why business intelligence has become so popular? It’s possible that the explanation is due to the e-commerce revolution. Whatever we want today is only a click away.

    This means that business owners must be very specific in where they place their items, understand market trends, spend in the appropriate area for marketing campaigns, and evaluate their efforts. BI assisted them in developing a much more productive business plan, instead of stumbling about in the dark.

  10. Integrate data

    In most firms, data is kept in a variety of formats and across many solutions. This makes data processing and reporting difficult and time-consuming. You can decrease the complications that come with data stored in numerous tools and spreadsheets by using a business intelligence solution.

    BI tools sync all of the data in various forms that exist in your workplace, directly with your own software solution, and use real-time data to create a more holistic view of the business. Numbers don’t mislead. You may achieve full company success with a fully integrated business intelligence solution.


Every year, the capabilities of computers and data systems expand. More companies are realizing the value of databases in their operations.

Accept the emerging innovation as it emerges and choose which components of BI are most beneficial to your industry. With some trial and error, you’ll be able to invest in the right BI approach for your business.

Speak with your CIO. Allow them to address your challenge by helping you structure your business data. Make sure you spend more time collecting, storing, managing, and distributing data. Your CIO will undoubtedly propose a solution that will fix all of your problems.

However, there is one unchangeable fact: no single solution can meet all of your requirements. Create a business intelligence system that can handle all of your company’s needs.