Blog

/Blog

10 Ways Business Intelligence Can Uplevel Your Company Operations

By |January 18th, 2022|

Data analysis might help you stay ahead of the competition. Business intelligence entails gathering all available data, processing it, and evaluating it at a speed that man could not achieve without the assistance of artificial […]

Marketing Emails vs. Transactional Emails

By |December 21st, 2021|

There is no disputing the fact that email communication has come to stay. According to the most recent statistics from Statista, it is evident that the volume of emails sent and received per day will […]

7 Social Media Marketing Ideas for Your SMB

By |November 11th, 2021|

Running a small business is no easy feat. As an SMB, you must calculate your every move: you can’t take big risks, and neither can you invest heavily. However, running an SMB can be very […]

10 Ad Fraud Detection Tools

By |October 22nd, 2021|

Just like other industries, online marketing is also an attractive field for fraudsters. Over time, it has become the biggest challenge to cope with for digital marketers. However, the availability of fraud detection tools has […]

How to Create an Effective Buyer Persona

By |September 18th, 2021|

As a business that sells a service or a product, knowing the needs of the consumer and how what it has to offer can satisfy those needs is essential to the success of a business. […]

The Difference Between Search Advertising and Display Advertising

By |August 18th, 2021|

It can be tough for seasoned and novice advertisers to differentiate between display and search ads. The diversity in the online advertising era encourages us to consider many elements before reaching the target audience. However, […]