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Can Email Marketing Increase Lead Generation Success?

By |April 3rd, 2019|

Most marketers know that email marketing is a very important step in marketing campaigns and most try to put it into practice. However, not all have a huge amount of success with it. They then […]

5 Ways a CRM Can Grow Your Business

By |March 13th, 2019|

Customer relationship management, or CRM, is a type of software that uses the information a business has about clients to pinpoint the best accounts to focus on and the correct people inside of those accounts — the decision […]

How to Fix a Broken Lead Generation Strategy

By |February 20th, 2019|

Lead generation is the marketing process that carries leads from brand awareness to purchasing or signing up. If a part of this process is not working, you will lose many leads, so it is essential […]

8 Ways Digital Marketers Can Use Social Media Psychology

By |February 6th, 2019|

All social media and digital marketers know that they need to know their audience to be effective. Knowing what they like, do not like, and their pain points is an integral part of targeting the […]

Top 10 Elements of a Strong Content Strategy

By |November 13th, 2018|

Content strategy refers to the activity of shaping user experiences through the development, planning, management, and presentation of content. Content strategy draws some of its aspects from business analysis, content management, information architecture, and technical […]