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So far has created 26 blog entries.

15 Benefits of Employer Branding

By |March 15th, 2022|

Employer branding is one of the most important parts of an organization or a company. Employer branding is one of the procedures in which you will help people to achieve their dreams. You will also be helping people to shape their destinies. It is to shape the employment experience and provide your Employees with one […]

How to Write Emails that Get Opened and Read

By |February 14th, 2022|

It has become increasingly more difficult to write emails that get opened and read — even for folks who have subscribed to receive your email. Why? Think about the competition you’re up against. According to the recent B2B research by CMI, email newsletters are sent by 69 percent of B2B marketers, and other content types […]

10 Ways Business Intelligence Can Uplevel Your Company Operations

By |January 18th, 2022|

Data analysis might help you stay ahead of the competition. Business intelligence entails gathering all available data, processing it, and evaluating it at a speed that man could not achieve without the assistance of artificial intelligence (AI).

According to a recent report from 360Suite, 26% of all firms are already utilizing BI. Expect to see several […]

Marketing Emails vs. Transactional Emails

By |December 21st, 2021|

There is no disputing the fact that email communication has come to stay. According to the most recent statistics from Statista, it is evident that the volume of emails sent and received per day will go on to increase from 269 billion as of 2017 to 333 billion by 2022. This is great news for […]

The Difference Between Search Advertising and Display Advertising

By |August 18th, 2021|

It can be tough for seasoned and novice advertisers to differentiate between display and search ads. The diversity in the online advertising era encourages us to consider many elements before reaching the target audience. However, maximizing your marketing efforts is only possible if you are working on both, search and display advertising channels.

Digital advertising is […]

Top 5 Transactional Email Best Practices

By |July 13th, 2021|

One of the most effective ways of reaching people is through email. Business owners have two types of emails – marketing emails and transactional emails.

Marketing emails are mainly made up of instances where businesses share the same message to their audience at the same time. But for transactional emails, the messages are sent to a […]

Pitching Your Product or Service with Video

By |May 24th, 2020|

Shopify’s owner, Tobias Lutke created a documentary to pitch his service when his company was preparing for IPO.

Shopify’s documentary amazed everyone as it dug deep into the company’s history, objectives, and beliefs. The documentary was in the form of a story about a service that transformed how e-commerce functioned back then.

What Tobias did was pitch […]

The Best Ways to Use Facebook Ads to Promote Content

By |February 13th, 2020|

There are ways to get things done, and there are better ways to get things done. When it comes to promoting your content through Facebook advertising, you have to know both the ins and outs of the advertising platform in order to generate more leads, and at the same time, get value for your money. Let’s […]

10 Types Of Content Marketing

By |January 14th, 2020|

Most people think there is only one type of content: the written kind such as blog posts, articles, books, and eBooks.

Even though this is what some brands focus on, the truth is, if you want to make the most of your content marketing efforts, you’re going to have to explore other types of content as […]